Leveraging data from each touch point across the customer journey to deliver actionable insights & tangible business impact
CX Analytics
Leveraging data from each touch point across the customer journey to deliver actionable insights & tangible business impact
Datamatics CX Analytics enables businesses with insights to deliver better and consistent customer experience. We enable real-time and actional insights across customer behavior, markets, competitors, and demand. Our offerings include operational analytics, contact center workforce performance, customer experience measurement, customer and marketing insights, voice of the customer analysis in an omnichannel environment, sentiment analysis, to omnichannel marketing & lead generation analytics, and business revenue KPIs analytics.
We create a ‘Connected Data Ecosystem’ for businesses to identify gaps and take corrective actions through intelligent interventions, and take their data maturity to the next level to gain a 360-degree view of the customer.
Datamatics CX Analytics generates real-time and actionable insights across all touch-points in the customer journey. We provide a deeper understanding of the customer to drive better interaction, experience & outcomes.
How does Datamatics Customer Experience Analytics help businesses?
Datamatics CX Analytics enables businesses to leverage data to generate insights across their omnichannel journey. We enable businesses to identify gaps in the existing data practices and bridge them through intelligent interventions.
Does Customer Experience Analytics offer AI-powered features such as sentiment analysis or predictive modelling?
Most Customer Experience Analytics solutions have in-built AI algorithms for analyzing data at various stages of customer engagement along with reports. However, not all technology solutions offer all the desired features under one roof. Datamatics enables businesses to select state-of-the-art solutions for specific business requirements and build ensembles for end-to-end automation.
Can Customer Experience Analytics integrate with existing CRM systems or other business systems?
Modern-day productivity tools and solutions can easily integrate with existing business architectures and business systems, such as CRM solutions. Customer Experience Analytics solutions easily integrate with all business systems using APIs.
Can Customer Experience Analytics analyze customer journeys across multiple channels and identify friction points?
Customer Experience Analytics solutions usually augment customer databases and CRM systems. These databases are single-source-of-truths that connect the customer-specific data received in an omnichannel environment. Hence, Customer Experience Analytics solutions easily analyze customer-specific data to generate reports about customer sentiment, friction, etc.
