CUSTOMER RETENTION

Automation allows to expedite processes throughout the value chain and positively influences customer experience. As a result, it directly improves customer engagement and hence customer retention.

Digital customer surveys allow enterprises to voice their concerns and positive experiences. They allow to tap the customer sentiment and take timely measures to engage customers as well as retain them.

Continuous customer experience monitoring is a must have and not just nice to have. It is possible only with digital media that can be administered periodically to customers to understand their sentiment related to the enterprise products and services. Acquiring customers is an expensive fare. Retaining customers through continuous engagement, discounts & offers, and positive reinforcement is less expensive.