Survey programming that adapts to your logic, branching, and data needs
As research organizations accelerate their study cycles, they require survey instruments that are accurate, consistent, and optimized for global audiences. Survey programming transforms research requirements into robust, error-free surveys that ensure seamless logic, reliable data capture, and an excellent respondent experience. High-quality programming sets the stage for strong insights and smooth project execution. Datamatics enhances this capability with automation-led scripting, standardized QC procedures, and experienced MR programmers who deliver speed, accuracy, and scalability. From complex routing to multilingual deployment, Datamatics ensures efficient survey setup, reduced errors, and faster go-to-field timelines empowering research teams to operate with confidence and agility.




Mystery Shopping or Mystery Audit is the process of reviewing a product, service, or place such as a store, bank, or hotel by posing as a customer. Shoppers evaluate the experience against set parameters to measure overall satisfaction.
It is a key part of Market Research & Analytics. Certified Mystery Shoppers, usually engaged through specialized agencies, conduct audits for corporates, FMCGs, and banks to help monitor and enhance customer experience.
Datamatics is a Digital Technologies, Operations, and Experiences company that enables enterprises to go Deep in Digital to boost their productivity, customer experience and competitive advantage.