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Mystery Shopping - Sampling or Census?


Driven by digital technologies and the rapidly evolving omnichannel customer interactions, Mystery Shopping too has evolved tremendously. Companies now have an opportunity to undertake real-time mystery audits for real-time diagnostics across the entire shopper base (and not just a sample) for immediate service-level corrections and improvements.

With the proliferation of innovative technologies like Geotracking, mobile applications, and video & speech analytics, this webinar will offer multiple new perspectives for companies to challenge the traditional mystery shopping sampling approach. Are we considering the immense possibilities to widen the Mystery Shopping net and gain higher accuracy & agility in improving CX across all channels?

Watch the webinar to hear from Sandeep Arora on how Mystery Shopping can be leveraged to enhance customer experience.

Key Takeaways

How to increase the impact and effectiveness of Mystery Shopping

Leveraging technology & AI to save time and costs

Leveraging Mystery Shopping for enhanced customer experience