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Mobile and Web Apps For An NBFC To Drive Market Penetration

Client

A leading financial Institution in India providing debt financing to small entrepreneurs, MSMEs (Micro, Small and Medium Enterprises) and Indian consumers.

Industry 

Financial Services

Region

India

Mobile-web-apps-NBFC-drive-market-penetration

Challenges

The client wanted to penetrate the Indian market and reach out to as many customers as they could and for that, they wanted to design and develop several easily accessible mobile apps to increase market penetration and indentify and nurture opportunity to improve asset growth and productivity

Solution

Datamatics Digital developed responsive mobile apps & web apps for an Indian Financial Institution that helped in increased market penetration.

Datamatics used Model View Presenter (MVP) and Model View View-model (MVVM) design to reduce the app size from 24 MB to 3 MB for easy and fast downloads and Smart Data Capture to save all necessary data in a hassle free manner and offer a seamless customer experience

Datamatics Advantage

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1 million

Downloads on Google Play Store as of today

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36 hours

Time saved by effectively handling no network condition

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52 hours

Saved by using Notification Firebase Component in AMS app from Customer App

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4.2

Improvement in Play store rating from 3.6

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