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Increasing Efficiency For Generating Opinion Poll For A Global Market Research Firm

Client

A global information, data and measurement company that operates in over 100 countries.


Industry 

Market Research


Region

United Sates of America

Increasing-Efficiency-Generating-Opinion-Poll-Global-Market-Research-Firm

Challenges

The client had huge volume of data in an unstructured format and they wanted to collect the response data for a complex questionnaire from 467 constituencies across 35 centers, each having two versions amounting to 7.5 million documents in 22 lndian languages across different states

Solution

Datamatics implemented  its RPA solution, TruBot to extract data from a particular box in a questionnaire that would contain different data for different states and collate it to provide insights on the overall opinion of respondents and deployed 200 FTEs to scan 7.5 million documents and extract data

Impact

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100%

Accurate data capture from paper questionnaires using TruBot

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Clean Edited Data

From mailroom scanning of the questionnaires