Transport operators are always looking forward to maximize Non-Farebox revenue. AR-powered advertisements attract the smartphone-savvy young generation leading to increased advertisement revenue.
When a passenger points his smartphone camera to a pre-programmed image or brand logo in paper-media or advertisement banner, the app plays an audio-visual advertisement on the smartphone narrating the brand highlights. The Augmented Reality (AR) solution also enlivens the brand logo as a 3D hologram.
Datamatics is a technology company that builds intelligent solutions enabling data-driven businesses to digitally transform themselves through Robotics, Artificial Intelligence, Cloud, Mobility and Advanced Analytics.