Banks Increases Productivity with Salesforce Implementation Case Study
Case Study

A Leading Asian Lending Company Increases Revenue by 28% With a Line of credit Micro Lending Platform


The client is one of the leading credit financing companies based in Asia. The company caters to credit financing for customers online and offline using the latest technology.


Financial Services



The client was facing hurdles in decision-making on who should be offered credit. The client wanted to categorize users on credit allocation parameters such as credit health, amount, etc.

The client wanted to develop their digital products including but not limited to their consumer-facing Android app that would allow customers to get approved for a “Line of Credit“ based on their CIBIL score and make payments at any offline merchants through the UPI QR Code


Datamatics developed a consumer-facing Android application that allowed customers to get approved for a “Line of Credit“. The customers could use this Line of Credit to make payments at any offline merchants which have a UPI QR Code Unique Application.

Datamatics implemented merchant site QR code integration with an app that enabled users to quickly scan and pay right from the app following the user verification process.

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Faster Credit Recoveries

& increased customer satisfaction


17% Increase in Userbase

28% Increase in Revenue

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