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Datamatics to showcase Smart Solutions for Customer Insights at TMRE - 2015

Jan 25, 2016 12:00:00 PM
Orlando, January 25, 2016: Datamatics Global Services Limited will be exhibiting at the TMRE – The Market Research Event 2015, to be held at Rosen Shingle Creek at Orlando, Florida from 2nd to 4th November. TMRE is the world’s largest and most comprehensive MR and Insights event which gives a platform to connect with the best analytics professionals from around the world at one place.

At the event Datamatics will be showcasing its smart solutions to unify and democratize data for gaining better customer insights.

The Market Research industry today is going through a metamorphosis, wherein the need for speed of reporting while collating data through multiple sources is fast becoming the norm. In order to meet these needs and sustain the digital revolution, Consumer Insights team which is at the core of customer data is expected to unify and democratize data for effective decision making.

Datamatics offers a unique combination of MR + Technology expertise and has developed several intellectual property assets which include: nSights (a self-service BI tool for data exploration and visualization to provide advanced analytics and insights); Sentipede (an intelligent crawler for sentiment analysis across social media networks) and iCat (an intelligent web based categorization solution).

As a partner to several MR companies & enterprises worldwide Datamatics has been helping its customers in their Data-to-Intelligence journey to achieve increased responsiveness, enhanced customer understanding and scalability of insights.

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