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R.A.P.I.D. Solutions

Research & Analytics Projects Intelligently Delivered

DIGITAL RESEARCH PARTNER FOR DATA DRIVEN BRANDS

The industry is facing an increasing demand to reduce the turnaround time, before the field work launch. Agencies face multiple challenges. Questionnaires are highly variable and despite the obvious benefits, standardized approaches are slow to implement. The agencies encounter an epidemic of checking at every stage which slows down delivery and builds bottle necks at multiple points. Data generated at the scripting stage is often not used for validation of processed data.

Datamatics deep domain understanding of all such challenges led to the creation of R.A.P.I.D., that is, Research & Analytics Projects Intelligently Delivered. It's a connected suite of tools to significantly reduce turnaround time (TAT), costs and errors in the various stages from questionnaire design to tabulations. Each tool can be used as a separate module but when used together, these have the potential to deliver exponential improvements. The tools are not designed to replace humans in the process but are designed to augment human efforts. An agile development approach is taken which means that the tools are customized according to client's needs. Consequently, implementation is easier and it is not necessary to drive standardization.

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DATAMATICS OFFERINGS

Questionnaire Design

Questionnaire Design

Standardized and consistent questionnaire designs to expedite data processing

Script Builder

Script Builder

Upload questionnaires across format to generate automated survey links

Link Testing

Link Testing

Automated testing and validation of survey links from the original questionnaire

Data Validation

Data Validation

Automated data consistency check to highlight gaps

Tabulation

Tabulation

Automated table generation through data maps

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