How Enterprise Social Networking aids employee collaboration

With the surging popularity across the globe for Social Networking, there is a continuous need to imbibe the ease and networking capabilities of Social Networks, internally within the organization. Thus, building a Social Network for the employees is the next step towards building stronger employee relations, professionally, and to an extent personally.

The idea is to bring real time communication inside the enterprise; to have a platform that brings together employees of the company inside a private and secure enterprise social network to connect, share and collaborate.

A circle of trust:
Enterprise Social Networking (ESN) is one of the best way for enterprises to know what’s happening where, how, when and by whom. Ongoing projects, documents, presentations, tasks are shared regularly. For example, previously employees used to share their progress report at a frequent interval through e-mails, missing out important details. Also, a lot of times in case of team tasks, individual efforts are missed out. Now, however, the daily efforts of an individual can be shared through live streams. In this way employees can get their due credit for the amount of effort they put in their jobs.

The live streams also help the organization in understanding the progress, the pain points and the efforts put in by the various members of a team on a particular project. It also gives a real picture to those who are not a part of the project, but who might have some ideas to solve existing problems. Collaboration at this level creates maximum impact in an enterprise social networking scenario. It’s important to have groups, as they allow employees the freedom to leverage the information not only from the groups they belong to, but also from other groups in the organization.

Analytics can also be added to the information available on these platforms. Trends and opportunities within organizations and also in the market can be assessed. For example, HR policies can be improved in an organization by tracking the views of employees on various policies as well as by taking their suggestions for the same. Also, it gives an inside preview on the buzzwords , demands on the client side whilst assessing market trends.

Integrated System: To achieve the goal of connecting, sharing and collaboration, the Content Management Software should evolve to include the following:

  1. Seamless flow of information: Encourage communication and collaboration at various levels within the organization
  2. Connectivity: Employees should be able to connect to their colleagues, get quick updates of their colleagues and the group to which they belong to while sharing project related information
  3. Share: The ESN allows employees to post their content (blogs) to other social networking sites like Facebook to generate an outside perspective
  4. Monitored Content: The information posted on the site is monitored and controlled, in order to avoid any discrepancies amongst the employees

The crux of ESN lies in its flexibility for easy maintenance through via a web interface by non technical staff. This allows seamless addition of new pages or modules thus creating a lively platform. . Accessibility through multi channels & mobility provides the definite edge to a structured ESN.

Conclusion: Enterprise Social Network is the best way for an organization to have an improved connection between various processes and people. It helps in streamlining the knowledge and information flow, while making the processes of an organization more open. Thus, it is one of the best ways for enterprises to connect better with their employees and optimize their workforce.

Article by Sachin Rane. He heads the Global IT Solution business for Datamatics. He has been at the forefront at creating iConnect, an ESN tool that brings together employees of a company inside a private and secure enterprise social network.

This article was first published on Informationweek website (

Please send feedback on the above article to