We are very pleased with the quality of service the Datamatics team continually provides. Datamatics has consistently made extra efforts to assist us with the sometimes difficult requirements and helping us to complete our projects on time.
Product content plays a pivotal role in driving the potential customer on your website and converting him to a buyer.
From a buyer’s perspective, the content has to be comprehensive, accurate and easy to read. A unique, well-written description free of marketing jargons, possessing the ability to connect to the personality of the buyer, increases the possibility of sale. From an SEO perspective, unique content with adequate density of popular keywords gains vantage over the regular content. The latest developments in search ranking made by some of world’s leading Search Engines, reiterates the importance of unique content.
Datamatics’ team of content editors and writers have rich experience in writing unique and persuasive product descriptions across hundreds of product categories. Our writers create search engine optimized content by infusing popular keywords in the right density.
Datamatics’ cataloging team with its vast experience of working across thousands of product categories across verticals, complements the editorial service offerings by providing comprehensive e-Cataloging services. Our enriched experience on multiple client specific CMS ensures complete customer benefits through our seamless end-to-end cataloging offerings.
Some of the world’s leading eRetailers have leveraged Datamatics’ content and editorial services covering:
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Editorial Services
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On-page optimization ( SEO )
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Persuasive product descriptions
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E-Cataloging Services
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End-to-End product cataloging
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Product attribution
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Creating options and add-on
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Cross selling and up selling
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Product data localization (across multiple EU languages)
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Product categorization
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Price and stock updates
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Embedding complimentary content (Instruction manuals, Videos, etc.)
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Content moderation (reviews, listings)
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Quality assurance of content across multiple languages
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Unique search engine optimized content drives greater traffic to the site
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Comprehensive and accurate product content improves the probability of purchase
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Exhaustive, yet simplified categorization enables the buyer to reach the right products with less efforts
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Creative descriptions written with the buyer’s perspective, develops an instant connect between the product and the buyer
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Regular price and stock updates eliminate dissatisfaction
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Multiple options, add-on, related products/accessories on the product page enables a seamless buying experience
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Complementary content similar to instruction manuals and videos enhances the overall buying experience and eliminates last minute hesitation
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Greater average sale per visit, more returning visitors and more referral