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 In a crowded, competitive marketplace, eRetailers are increasingly facing challenges with greater customer acquisition costs, shorter attention spans, fickle customer loyalties, shopping cart, abandonments on slow processing speeds, increased order cancellations, immersive user experience expectations, price sensitivity and increasing commoditization.

eRetailers need analytics capabilities that go beyond web traffic statistics and provide actionable business insights to profitably grow the business. With help from ‘Web Analytics’ services offered by Datamatics, these business challenges can be taken head on – intelligently and cost-effectively. Datamatics’ analytics services include:

  • Click-stream analytics

  • Demographic pattern analytics

  • Predictive analytics

  • Data Mining and Text analytics

  • Associative recommendations

  • Data Management

  • Multidimensional Cubing services

  • Business Intelligence

 

  • Ability to mass-personalize for greater customer satisfaction, loyalty and referrals

  • Ability to offer intelligent recommendations for associated purchases to drive up average revenue per visit

  • Dynamic bundling and pricing models to maximize customer value

  • Pattern recognition and click-stream analysis to actively lead customers to more purchases

  • Intelligent purchase triggers through analytics for greater average revenue per visit

  • Ability to gain insight from unseen online purchase patterns

SEO optimized quality content drives traffic and enhances customer experience for a leading online marketplace

A leading online marketplace aggregates, normalizes and renders search engine optimized (SEO) product content across multiple product categories and geographies cost-effectively with Datamatics eRetail solutions.

Quick turnaround with high accuracy for web-ready content for a leading online specialty store

  Leading online specialty store enjoys significant sales growth across multiple product categories, such as home, garden, electrical and furnishing, with 100% accuracy in cataloguing and search engine optimized content & imaging services from Datamatics.  

Enhanced buying experience and search engine optimized content attracts traffic and drives sales growth for a leading photography and audio & video online retailer

 A leading photography and audio-video online retailer maintains leadership position with impressive, domain specific and search engine optimized (SEO) product content written by Datamatics creative editorial team.  

Faster turn-around and greater accuracy through automation for a global market research company

 A global market research company achieves 100% data accuracy and 50% reduction in turn-around-time through automation of charting activity and auto confirmation features, enabled by Datamatics custom developed solution.  

Enhanced processing speed of publishing process with automated workflow solution for a leading US information provider

US-based educational information publisher achieves better quality and faster turn-around of the publishing process, with automated workflow solution for its content composition and editing repository implemented by Datamatics

Testimonials

We get much more attention from Datamatics Team as a third party service provider. Our other vendors are not as supportive and focused.
- Client: Gate Gourmet