In today's hyper competitive market, it has become imperative for Market Research organizations to bridge the quality and efficiency gaps within their research processes. With emergence of new channels of information acquisition and survey administering, market research is evolving at a rapid place. Changing customer expectations for faster turn-around time and high accuracy is adding to the pressures that a typical market research firm has to deal with today.
Datamatics' Research & Analytics offers a smart blend of Technology and Market Research, which are aligned towards meeting the unique needs of the industry.
With a client base that includes the world's top five Market Research companies, Datamatics is a specialist in providing end-to-end Data Management solutions spanning across processes and operations, integrated with futuristic technology.
The quality approach by Research and Analytics division is to ensure that the standards prescribed by the client are strictly adhered to without any bias in the project development/execution.
Challenges faced by our clients are mostly improving on error free deliverables through peaks and troughs in the workload while compiling with standards
Datamatics has proven credentials in the research and analytics space, with affiliations to:
- The European Society for Opinion and Marketing Research (ESOMAR)
- The Council of American Survey Research Organizations (CASRO)
- The Market Research Society of India (MRSI)
- The Marketing Research Association (MRA)